Welcome to Segmented Marketing Services, Inc.

 

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SMSi, founded in 1978, is a Winston-Salem, N.C. minority-owned national marketing, promotion and publishing company that specializes in helping major companies and organizations better serve ethnic customers. This publication is distributed to 100,000 beauty salon and barber professionals and their clients in the SMSi Beauty Salon and Barbershop Networks, through National Beauty Culturists’ League (NBCL) national officers, state presidents and chapter leaders, as well as to attendees of leading ethnic beauty trade shows. SMSi distributes millions of free product samples, publications and consumer offers through its national networks of African-American and Hispanic churches, beauty salons, barbershops, entertainment venues and health-care networks. Urban Call ^tm and SMSi ^tm are registered trademarks of Segmented Marketing Services, Inc.